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On Sept. 23, 1960,  John Steinbeck set out alone on the cross-country road trip that he would turn into his best-selling 1962 nonfiction book “Travels With Charley in Search of America.”

Exactly 50 years later, on Sept. 23, 2010, I left Steinbeck’s summer house on the eastern end of Long Island and followed his cold trail as faithfully as possible as a journalist.

Steinbeck’s journey was much tougher and braver than mine.  In 1960 America’s cars were like tanks and its two-lane highways were narrow, thick with traffic and deadly.

The world famous writer drove 10,000 hard and furious miles in his uncomfortable and primitive 1960 GMC pickup truck/camper.

Touching the top of Maine and speeding across the top of the USA to Seattle, he drove back to New York City by way of California, Texas and New Orleans. His trip, which included long layovers on the West Coast and in Texas, took about 75 days. He took no notes or photos.

I had originally set out to retrace Steinbeck’s tire tracks as a serious act of journalism. I simply hoped to write a book comparing the America of 1960 he saw on “The Steinbeck Highway” with the America of 2010 I saw.

My circumnavigation of the USA was even more fast and furious than his. As I traveled doglessly for 11,276 miles, I blogged to the Pittsburgh Post-Gazette web site, interviewed dozens of Americans and took thousands of photos. As I drove I wrote about 10 travel stories for the PG’s Sunday paper.

I got lucky and during my research on and off the road I discovered new or “forgotten” information about Steinbeck, his actual trip and the devious editing and publishing of his iconic book.

My discoveries about the major discrepancies between Steinbeck’s actual trip and the one he described in “Charley” got me written up in the New York Times and ultimately changed the way Steinbeck’s classic will be read forever.

I didn’t get a New York publishing deal — or a Hollywood movie deal. But I have no regrets. As I detail in my book “Dogging Steinbeck,” chasing Steinbeck’s ghost around the country for 43 days at age 63 was a trip of a lifetime. Here are two great reviews of “DS” from Robert Dean Laurie in The Daily Caller and Shawn Macomber in  the Weekly Standard.


A Steinbeck & Charley Timeline


This fine illustration by Stacey Innerst accurately shows where Steinbeck and Charley were on various dates in the fall of 1960.

Below are excerpts from my book “Dogging Steinbeck” and a timeline of where I believe John Steinbeck was each day during his trip in the fall of 1960. Many photos have video links.

It’s based on “Travels With Charley,” the unedited  first draft of the book, letters Steinbeck wrote from the road to his wife Elaine and others, biographies of Steinbeck, newspaper articles, interviews and best-guesses.

It’s as accurate as I could make it.

images-1A lot of really smart, thoughtful people — and a few dummies — have “reviewed” my book “Dogging Steinbeck” on Amazon.
Below is what I think is the best of the 60 comments and reviews that have been put on Amazon’s site so far. Whoever wrote it spent a lot of time assessing my book of “True Nonfiction” in a fair and thorough way.
He or she chose to be anonymous. But whoever they are, I thank them for their hard, high-quality work — and for not letting my libertarian politics or their own continuing affection for “Travels With Charley” blind them to the quality and value of my book.


4.0 out of 5 starsDogging Steinbeck, following John Steinbeck’s route fifty years later., February 25, 2013
Verified Purchase(What’s this?)
This review is from: Dogging Steinbeck: Discovering America and Exposing the Truth about ‘Travels With Charley’ (Kindle Edition)

I remember enjoying Travels with Charley many years ago so I was intrigued when I learned of Dogging Steinbeck in which the author, Bill Steigerwald, follows Steinbeck’s famous cross-country route fifty years later. Before reading Dogging Steinbeck, I took the time to read Travels with Charley again immediately before starting Steigerwald’s book.I enjoyed Dogging Steinbeck very much and admire Steigerwald for his efforts in making and recording his own journey. The day by day observations of the seasonal weather, the local characters and conditions he encountered, and the frequent comparisons to Steinbeck’s own journey to rediscover America made interesting reading. It’s soon became apparent, however, that his experiences and extensive Steinbeck research created considerable doubt about the accuracy of Charley. Indeed, Steigerwald offers convincing evidence that Steinbeck’s beloved classic was more a work of fiction than a trip journal.One of the great pleasures in reading Steigerwald’s book was that he found so many friendly and interesting people in his travels. Certainly the mass media does not spend much time reporting about nice people; the weirdos, extremists, uberwealthy, instant celebrities, and truly dangerous are far more likely to be in the news. It was nice to read that the vast majority of average Americans were still pleasant and helpful to a traveling stranger. I was also pleased to be repeatedly reminded of the many ways that our daily lives have immeasurably improved over the past five decades. It happens that I grew up in a small town on old Route 66 (which figures in both books) so I have personal knowledge of just how dangerous those highways were 50 years ago. Likewise, our medical technology, communications and self-educational opportunities, and personal comfort today are incomparably superior to that of the past.In comparing his experience with Steinbeck’s, perhaps we should recall that old saying, “Don’t go looking for trouble… for you will surely find it.” Most people, most days go through life in a responsive mode. If we approach them in a friendly and respectful manner, they will respond in kind. Perhaps Steigerwald’s book is like another more famous volume, Henry David Thoreau’s Walden, in that the book also tells us a great deal about the writer. If he encountered many nice people, maybe it is because he expected them to be nice, and that he impressed them as being a nice guy himself. They were in sharp contrast with the many shallow, ungrammatical characters that Steinbeck wrote about in his book. Of the two journeys, Steigerwald probably met more interesting people and had more fun – even if he did not have the resources to indulge in high-end hotels and stay with rich friends along the route as Steinbeck did.I must mention the controversy that the book has apparently created. A significant part of Steigerwald’s book involves the responses from the Steinbeck establishment to his claims of “literary fraud”. What now seems incontrovertible was that John Steinbeck did wholly manufacture entire episodes and characters. I am willing to accept an explanation of “artistic license”; indeed, I have no problem with that. What I found more disturbing was the revelation that, rather than being a lonely, thoughtful old man taking a meandering, low-budget trip, Steinbeck was not roughing it at all. Steigerwald’s conclusion that he spent only about five nights in his entire journey actually sleeping in his camper greatly diminishes the aura of Steinbeck, the common man.

Yet, for all that, I take exception with Steigerwald’s implication that Charley was not a good book. I am now willing to accept that this is more a work of fiction than a travel book but it is still wonderful reading. I had forgotten just how good it is until I read it again. Okay, finding an itinerant Shakespearean actor/vagabond drifting across North Dakota strains credibility now that Steigerwald has brought it to my attention. But, honestly, I don’t care; in Steinbeck’s book, he was an articulate, warm character. If Steinbeck used these literary creations to make his point… well, that is what novelists do – and he did it rather skillfully, I thought. A big part of the writing challenge is in creating a picture that the reader finds believable. A great many contemporary authors are far, far less adroit with such literary devices than Steinbeck.

Reading Dogging Steinbeck was a pleasure, a modern journalist’s trip down Memory Lane… even if he did spend many nights sleeping in Wal-mart parking lots. I recommend that readers of this book do as I did, read Charley first for the pleasure of Steinbeck’s superlative narrative. Remembering the details of Steinbeck’s book will then prepare you for the comparable experiences and revelations in Bill Steigerwald’s book.

“Dogging Steinbeck” — the book itself and the reviews posted by 48 readers who either loved it or hated it – really exists in only one place – at

 I’m very protective of what is said about the book and me, so I have always made it a point to rebut or correct the “reviewers” on Amazon who mis-characterize the book’s contents or my motives.

They usually one-star “Dogging Steinbeck” because they don’t like my politics, are trying to defend John Steinbeck’s tarnished honor from a nobody like me or because they feel I’ve somehow ruined the romance of all road trips by outing “Travels With Charley” as a very flawed load of fictional crap and deception.

Here is the best (i.e., most lively and most informative) example of a debate on Amazon’s “Dogging Steinbeck” site between me and my detractors. It stars an unknown hero, a smart, wise and kind man named Mr. La Tour, who ably comes to my rescue.

 The debate started with Bob Hoffmann’s annoying 1-star review on April 30, 2013.

— Bill s

Steigerwald’s “Dog” of a Companion

Bob Hoffmann

Steigerwald sets out to re-trace Steinbeck’s famous 1960 trek “In Search of America”, and along the way to describe how he had “exposed the truth about ‘Travels with Charley'”, as the subtitle suggests. His first introductory paragraph mentions that he “… found out the great author’s iconic “nonfiction” road book was a deceptive, dishonest and highly fictionalized account of his actual 10,000-mile road trip.” Although he provides a disclaimer that “my book is subjective as hell. But it’s entirely nonfiction. True Nonfiction.” So what is “subjective non-fiction,” anyway?images-1

While Steigerwald claims that Steinbeck’s work “…was not a travelogue, not a serious work of journalism and, as I soon realized, it was not an accurate, full or reliable account of his actual road trip,” he might have taken some time to put a rear-view mirror to his own work, to recognize that he was observing his own “journalistic” work through a pair of thickly-tinted red, libertarian glasses. In between his researched and verified “facts” about Steinbeck’s actual movements, he inserts slants, biases, and attacks from his own rightist POV against the Nobelist’s admittedly Democratic affiliations. His focus on “The Truth” denies Steinbeck any “narrative license” to the original story, repetitively implying that if a particular detail isn’t fully accurate, then it must fully be a lie. My understanding, as a reader of journalistic products, is that “news” and “research” is not so simply bifurcated, and it is the writer’s role to illuminate the shadings between the real and the fantasy.

Having been raised along the Missouri River divide in North Dakota, I was proud to read Steinbeck’s descriptions of my prairie homeland when the book first appeared in the early Sixties. In my own travels on the old US routes through forty-six contiguous states, mostly tenting with my Dodge Dakota, I recognize many of the character types that both authors describe. I will agree that not much has changed in a half-century (outside the metro regions), as the more recent traveler summarizes in chapter 21 – “America the Mostly Beautiful”.

Yet Steigerwald’s version of the journey could have been a useful supplement to Steinbeck’s original narrative, had he dropped off the concluding four chapters. Instead, he showed that he had traveled with his own “dog” of an attitude, taking not only Steinbeck to task, but also the entire “lamestream media.” Some things are better left at home.

bill steigerwald says:

Please. All nonfiction is subjective, as Steinbeck knew, and as I said repeatedly in my book. Of course my book is subjective — and therefore contains my politics, biases, values, tastes, etc., just as Steinbeck’s book contained his politics, etc etc. I clearly and repetitively say/admit all of that in my book (as Steinbeck did in his). This objectivity/subjectivity thing shouldn’t be so hard to understand. As for illuminating the “shadings between the real and the fantasy,” that’s what my book does. He fictionalized, exaggerated, misled or lied throughout “Charley” about what he did and who met and how he traveled. It’s true that I’m tough on Steinbeck, but I’m fair. I could have been tougher, believe me. Sorry about those last four chapters, where I defend myself from scholars and Steinbeck kin. But you may have noticed that my journalistic efforts on and off the road forced Penguin to confess — after 50 years — that “Charley” was too fictionalized to be considered a work of nonfiction. As for “True Nonfiction,” it is a joke. If you don’t get it after reading my book, it’s not my fault.

Jimmy says:

I haven’t read it, and based on all the reviews I won’t bother. Bill S. sounds like a man who, to paraphrase Vonnegut, has donned a full suit of armor to attack a hot fudge sundae. Any discerning reader has known since the time “Travels With Charley” was published that they weren’t reading a pure nonfiction travelogue. That wasn’t Steinbeck’s intention…….whatever journalistic or literary coup you think you’ve scored is totally lost on me. By the way, I haven’t read the book itself in years, that’s how I stumbled across this one. I’ll be ordering a new copy of TWC for my Kindle. Thanks.

bill steigerwald says:

It amazes me how people who think they’re smart can merrily make wild assumptions and guesses and “critiques” about the author of a book they didn’t read. And Jimmy, when you settle down to enjoy that Kindle version of “Charley,” don’t miss that disclaimer that Penguin Group has quietly slipped into the introduction of its latest edition because of my expose of Steinbeck’s BS. Spoiler alert: it confesses — after 50 years — that “Charley” was not really a nonfiction book but was so fictionalized that it should not be taken literally; not that any discerning reader would have expected a great American writer in search of America to just make up a lot of stuff and pass it off as true.

Jimmy says:

The Kindle edition contains no such intro. Quick, another scandal demanding your attention.

bill steigerwald says:


Jimmy says:

Thank you.

bill steigerwald says:

“Steinbeck falsified his trip. I am delighted that you went deep into this.” — Paul Theroux, Author of “The Tao of Travel”

“No book gave me more of a kick this year than Bill Steigerwald’s investigative travelogue ‘Dogging Steinbeck.'” — Nick Gillespie, editor-in-chief of

“… a wry, wistful, but never angry tale about a great literary deception that lasted way too long.” — Pittsburgh Post-Gazette

“… an idol-slaying travelogue of truth.’ — Shawn Macomber, The Weekly Standard

T. E. La Tour says:

When you read your Kindle version, try to find any place in the book where Steinbeck suggests that he is creating false characters and situations or that he is embellishing dialogue. You won’t. He and his publishers intended for people to believe he was describing actual people, situations, and dialogue. That is phony and dishonest, period.

S. Michael Wilson says:

If Steigerwald spent less time responding to all of his negative reader reviews with personal attacks and quoting positive reviews back at them, he might find the time to finish his upcoming scathing expose on how George Orwell’s 1984 isn’t historically accurate.

T. E. La Tour says:

Orwell never said it was. But Steinbeck said TWC was real. Surely you see the difference. Steinbeck never said the Joads were a real family, but he said the characters he met in TWC were real. Surely you see the difference.

As for Steigerwald’s responses to criticism, none of that changes the fact that Steinbeck was lying to sell books. He could have written the book from his desk at home; instead he wrote it from inside his truck. But the result was the same.

Did you read both books? Some critics of DS on these pages admit to not having read Steigerwald’s book. One wonders whether they ever read TWC either.

S. Michael Wilson says:

I never said that I was making a serious suggestion or comparison, I was simply mocking the author’s tendency to personally attack every negative review he gets on Amazon. Surely you see the difference.

T. E. La Tour says:

Of course, I will take you at your word. But there is a disturbing tendency in many of the comments to make this about Steigerwald, whereas it is about Steinbeck. Anyway, I suppose all the points, pro and con, have been made by this time, and maybe it’s time to move on.

S. Michael Wilson says:

I don’t need you to take me at my word, but thank you anyway for the condescending approval. As for your assertion that none of this is about Steigerwald, I’m afraid I have to disagree. This book is not just about Steinbeck. If that were the case, the book would be nothing more than a straightforward literary criticism of Steinbeck’s novel. Instead, Steigerwald not only includes himself in the book, but refers to his own political viewpoints and personal philosophies throughout, making Dogging Steinbeck as much of a personal journey of the author as the original Travels with Charley was intended to be. Additionally, what I find disturbing is not that some reviews might take the author to task personally for items they disagree with in his book, but that instead of simply allowing readers to post their critical reviews of his work without fear of retribution, Steigerwald has consistently confronted any negative review of his book with detailed arguments, insults, and most recently (as well as most childishly and unprofessionally) just quoting positive reviews of his book back at those who didn’t like it. By taking any negative reaction to the book as a personal affront and reacting defensively and aggressively, Steigerwald has increasingly made this about him, and not Steinbeck. The audience has a right to be able to voice its own views on what they have read, and any author secure in his or her own work should be able to let their positive reviews speak for them without having to shout down any dissenting viewpoints by questioning the reviewer’s intelligence or accusing them of not having read the book.

pics of golf, canada, steinbeck fest 30

The Steinbeck Fest of 2010 was all about Steinbeck’s travels, but not about his lack of truth-telling in “Charley.”

T. E. La Tour says:

Sorry, I didn’t mean to be condescending. What I meant is that to me, the issue is whether Steinbeck made up people, situations, and conversations without making it clear that he was doing so. I understand your distaste of Steigerwald’s rebuttals, and I suppose he should lighten up. But I see them as a distraction more than anything else. Maybe he’s just doing it to keep his book up front.

Perhaps my problem is that I read TWC for the first time just recently and then read DS right afterwards. I was left wondering why Steinbeck wasn’t truthful when no purpose was served by being otherwise. For example, suppose Steinbeck had told us that he was sleeping in nice hotels much of the time. Why would that have diminished his observations and impressions? He could have talked with hotel maids and bell boys and found out what made them tick. That would have been more interesting than a made-up Shakespearean actor, don’t you think?

That’s my only point. And by the way, I am a fan of Steinbeck’s work, at least the great majority of it. He is one of my favorite authors — a real American icon. Maybe that’s why I am so disappointed in TWC; I just didn’t find it very interesting.

As an aside, I recently discovered that Steinbeck spent some time in South Vietnam during the Vietnam War. He sent dispatches back (to Newsday, I think), and they have been published recently. He shows his very idealistic side in these reports, wishing to believe we were doing great things. It didn’t take him long to sour on the war, and I think that brought on his death sooner than it might have otherwise come.

S. Michael Wilson says:

Thank you for the apology, which in all honesty was probably unwarranted – perhaps I am getting a little thin-skinned in here myself. You make some great points and insightful connections in your comments and questions regarding Steinbeck’s possible motivation for embellishment (or whatever you want to call it), and I believe that the vast majority of people leaving reviews here, both positive and negative, do as much to express their viewpoints regarding these questions raised by the book, and none of them deserve to be shouted down with insults or dismissed as invalid simply because they are in disagreement with the author. Perhaps he is just trying to stoke controversy and keep his name out there, but I’m pretty sure most successful authors out there don’t need to attack reviewers to draw attention the themselves, and that juvenile name calling and “See, I have positive reviews so you’re obviously wrong” responses may get more people looking at his Amazon page, but I seriously doubt they do anything to present him as the professional journalist he wants to be regarded as.

Bob Hoffmann says:

Having recently completed two of my goals of American travels – the entire Gulf Coast from Key West to Brownsville, and the 100th Meridian (US Highway 83) from border to border, I feel that I could sometimes write my own travelogues of the adventures of being on the road.

Along the way I enjoy reading fellow OTR travelers who are better writers – how they overcome minor adversities that could have been major disasters, the strangers who assist and guide them, and the magnificent scenery our country has to offer.

Thus, my travels led me a while ago to re-read Steinbeck’s TWC book, as well as other books that followed his original path to various degrees.

I found Down John’s Road: Recreating John Steinbeck’s 1960 American Road Trip by John R. Olsen to be closest to a historical perspective of the original journey, although he started in Washington state and followed a reverse route.

Distinguishing fact and myth seems to be an issue, although an entertaining one, in Gordon Grindstaff’s Travels With Susie: A Hilarious Account of One Couple’s RV Journey Across America.

Most enjoyable in this genre was Travels with Judy: In Search of Steinbeck’s America by Vicki Cain, who makes the journey solo as a female, something that would not likely have been attempted in Steinbeck’s day.

As in the pioneer days of sitting around the evening campfire, telling stories of adventures and characters met, it is sometimes hard to separate the “truth” from exaggerations or acquired tales absorbed from others in such story-telling. Yet it’s the story about the American adventure that’s important in all these, I think – something Steigerwald seems to have missed.

So I continue to stand by my original comments above (with a single star).

T. E. La Tour says:

I think you’re right that Mr. Steigerwald need not reply to criticism with insulting or demeaning language. I am reminded of the infamous Gore Vidal – Norman Mailer shouting matches, on the Dick Cavett show and other places, and how silly it made both of them — famous and respected authors — look. I can only assume they both enjoyed it, and maybe in a similar way Mr. Steigerwald enjoys the tone of the banter on this forum. As I mentioned, perhaps he is frustrated by remarks made by some who have admitted not to have read his book. Still, I think I would handle it differently.

I almost hesitate to admit here that I quite enjoyed Mr. Steigerwald’s book — not all of it but most of it. And I still think he reserved most of his criticism not for Mr. Steinbeck but for the “Steinbeck Industry” whose apparent purpose is to deify their namesake, an effort from which I can only assume Mr. Steinbeck himself would recoil. As for Mr. Steigerwald’s politics, which seem to be a focal point of much of the readers’ criticism, I can only admit my failure to have detected an obvious political bent except when the author mentions it himself. And even so, what difference does it make? It seems as irrelevant to me as the oft-mentioned point by Mr. Steigerwald that he wore no socks.

In any case, it seems that you and I are both admirers of Mr. Steinbeck, as is I think Mr. Steigerwald, despite the occasional strong language he uses in referring to Mr. Steinbeck’s deception. I just wish TWC had been more interesting from cover to cover instead of just here and there. I sincerely think that had Mr. Steinbeck — from the comfort of his Sag Harbor living room — written a novel of an American rediscovering his country, it would have been authentic and much more interesting.

bill steigerwald says:

I guess I’m honored that you two intelligent guys are discussing me, my book, my motives, my sins, my politics, my omissions, my commissions, my love/hate for Steinbeck, my childish defense of myself, etc. etc. I hope you bought my book. Sales are slow.

I’m afraid I’m up to my old tricks — being unprofessional and defending myself and explaining myself. I’m an ex newspaper columnist, op-ed writer and editorial writer. That’s how I made much of my living for 35-plus years and 2.5 million words. I’m used to giving and taking and re-giving and using sarcasm, not being politically correct, and rebutting bogus or fallacious claims/arguments/attacks. When I edited letters pages at the LA Times and in Pittsburgh, I encouraged as much debate and re-debate as possible.

A couple points, and a request.

Of course my book is about me; every travel book/road book is about the traveler and what happens on his/her trip. Dogging Steinbeck is a hybrid — as I said in the book, it didn’t start out to be an attack on Steinbeck, a review of TWC, or a work of scholarship. It started as a crazy act of extreme journalism. I thought retracing Steinbeck’s original trip as faithfully as possible as a journalist 50 years later would make a good book — or at least a decent one. I got lucky and discovered a scoop — that one of America’s great writers engaged in what I so indelicately but accurately called “a literary fraud.”

What I wrote in my book is exactly how everything happened to me on and off the road and what I thought at the time. It doesn’t matter if you like me or my politics, or my writing (The more libertarian you are and the less liberal-progressive you are, the less you’ll be offended by my politics; funny how that works). What I discovered about how Steinbeck and his editors and publisher put out a phony book and passed it off as an honest work of nonfiction stands. It has, if I may toot my own horn, changed the way TWC will be read from now on (see the new intro to the latest edition). Sorry, but the truth hurts sometimes.

The notion that I would leave my politics out of my book, or that Steinbeck’s politics were not in his book, is silly. Why should I? Because my politics weren’t the same as Steinbeck’s or the NY Times editorial page? (A lot more of Steinbeck’s partisan Democrat Cold War liberal politics was in his original draft but it was cut out).

The argument that I should not respond to reviewers because it somehow demeans me as an author, is somewhere between nuts and masochistic. It could only be made by someone who hasn’t struggled to write a good, honest, accurate book.

As I said in one of my many retorts to reviewers, after you’ve spent a lot of time and money and sweat doing a book, it’s kind of annoying to see “reviews” by people who haven’t read it, or who completely misrepresent its contents, or who make absurd-to-asinine assumptions about my motives, or who call me names.

My request:

Please, one of you, show me where, with the exception of my argument with the honorable Mr. Dheere — who started off his “review” by calling me “a pathetic little man” and claiming that he could find no record of my journalism — I engaged in personal insults, “Juvenile name calling” or shouted down anyone.

Yes, I rebutted; yes I defended myself; yes I inserted positive reviews or comments from Paul Theroux; it’s called debating. Negative reviewers who think they have a right to throw around wild accusations or misrepresentations about me or what’s in my book without being called on them are the ones who are being childish, not me.

T. E. La Tour says:

Thanks for joining in, and, yes, I did buy your book. I’ve also recommended it to a couple of my friends.

When I said the debate was not about you, I meant that Steinbeck’s deception was not about you — it’s about him. And that’s the subject that many of the contributors here apparently don’t want to discuss. Of course, your book is about you, and it makes for interesting reading. I even mentioned to one reviewer here that I enjoyed it more than TWC.

As for the politics, I found it amusing that you could point to places in TWC where Steinbeck could have had a little libertarianism in him, and many contributors here clearly consider this an insult. But it is irrefutable. Among other things he carried guns, he let his dog poop wherever he wanted, and he threw away stuff that was clearly recyclable; no good liberal today would approve of these.

As for misrepresentations of your work, I guess that just comes with the territory. The way you choose to respond to them is obviously your choice. In my case I have kind of tuned out that banter in favor of trying to move the discussion to the substantive issue for me which is that Steinbeck and his publisher pulled a fast one, and you discovered it and blew the whistle. Unfortunately, the “Steinbeck Industry” circled the wagons, and instead of owning up to the truth, sought to reinvent what a memoir is (example: see the introduction to the Kindle version of TWC). Meanwhile, some Steinbeck admirers on these pages have evidently sought to kill the messenger with coarse language. I suppose it was inevitable.

As for how you defend yourself in these pages, that’s up to you. Naturally you consider your book to be a part of yourself, and it’s hard to ignore personal affronts. But I’m sure you know that you have won the battle. No one anymore is willing to argue that Steinbeck’s characters, situations, and conversations actually occurred as he presented them, and you have exposed the deliberate hiding of the deception by the “Steinbeck Industry.” You’ve got them running around trying to justify Steinbeck’s words, but it won’t work. The asterisk next to TWC is there forever, thanks to you.

bill steigerwald says:

Thanks extremely, Mr. La Tour. If I had a check to send you, it’d be in the mail.


In my never-ending quest to get a legacy publisher to publish “Dogging Steinbeck” so it can get into libraries and bookstores where it deserves to be, I left a phone message and sent a token pitch to the University of Nevada Press.

The folks there were nice and responded, which itself was a rare treat.

Here’s the response I got:

Thank you for telling us about your book Dogging Steinbeck.  I regret that we cannot take on this project because it has already been published and is available on Amazon.  I do agree that there will be new attention to Steinbeck this year, given the anniversary celebration of The Grapes of Wrath. You might find that the best use of your time is to try again to promote the book you have already released.


It was a typical response. And so, in response to their response, I wrote this gripe, which applies to every publishing company big and small in America:

It’s a pretty annoying and strange publishing system we non-famous, non-tenured authors are up against.

I couldn’t get a book advance from a major New York publisher in 2010 — despite my fine proposal — because I was not famous, because road books don’t sell and/or because no one cared about Steinbeck anymore (these were the top reasons I was 0-35, despite my readable, crazy style, according to my Madison Avenue agent).

I went ahead anyway, did my trip and wrote my book. On my own time, on my own dime.

I got lucky, I met many memorable Americans along the Steinbeck Highway, I made real literary news by exposing the deceptions of a major American writer. And I forced a major publisher, Penguin Group, to confess that, after 50 years of masquerading as a work of nonfiction, “Travels With Charley” was really a bunch of fiction and dishonest BS.

You’d think that in the declining world of publishing, all this would be worthy of a book. But after I took my road trip I still had no interest from legacy publishers.

I did everything right and got really lucky, thanks to the Steinbeck scholars who were asleep at their desks for half a century.

I wrote a road  book that tells, in an entertaining and authoritative way, how I made major literary news, how I changed the way “Travels With Charley” will be read forevermore, and how I — by my self-promoting self — got media attention and editorial-page praise from the New York Times, got praise and plugs from the world’s most celebrated travel writer (Paul Theroux), got on NPR and CBC radio in Canada, got written up in the pages of the Washington Post and, best of all, got an hour of airtime with Brian Lamb on CSPAN.

I also got grief, not praise or thanks, from the Steinbeck scholars.

Then, after I self-publish my book and have some success, I hear from some small and medium publishers that they can’t publish my book because I did too good of a job promoting it and my “scoop.”

Then I hear from other publishers that it’s too late for them to publish my book in print (so it can get into its natural market of libraries and bookstores) because I already published it as an ebook on Amazon. (I’m sure you know I can take it off Amazon in 30 seconds.)

Then, when it turns out I was ahead of the curve on the 2014 Resurrection of John Steinbeck and my book is timely and topical, it still doesn’t matter.

What earthly difference does it make to librarians and independent bookstore owners, and their clientele, whether my book already exists as an ebook somewhere?

It doesn’t exist yet in print, in stores. How can a small publisher looking to sell 10,000 copies of a book with a long commercial tail that has already proved its value and credibility not want to take advantage of the work I’ve already done?

It has nothing to do with an advance or royalty terms. It’s just a “rule.” I bet if my book started selling 100 ebooks a day a publisher would break the rule — I know it’s happened with other books.

So far I’ve sold 1,000 copies without any help from a publisher or its marketing department.

I’ve heard a dozen newspaper book editors say they don’t review self-published books.

I’ve heard two dozen very short-sighted bookstore owners tell me they won’t carry my self-published book because they can’t return it.

Other, even more clueless, bookstore owners have told me I can’t even appear in their stores to talk about my book and sell POD copies of it because I was hooked up with the Devil — Amazon.

I know Amazon is the bad guy who’s mean to bookstores (most of whom are stuck in 1850 and can’t handle the competition).

So I guess it makes the soon-to-be-gone bookstore owners feel good to do unto nobody authors like me what Amazon does unto them. Can you understand why I might not shed a single tear when I hear a bookstore had died?

Thank God for Amazon.

I wouldn’t have a book without it. I would never have gotten emails of praise from Holland, where the book “Travels Without John in Search of America” by super-star Geert Mak is a best-seller, has been translated into several languages and is headed to America soon. (Mak retraced Steinbeck’s 1960 trip the same time I did in the fall of 2010 and he credits me and my dogged journalism a dozen times in his book — in Dutch.)

Amazon made it possible for me to get around the braindead publishing industry and get a book distributed around the world without costing me a quarter. Now Amazon is keeping me from getting a “real” publisher?

I’ve proven in the marketplace and in the conflicting worlds of journalism and academia that my book “Dogging Steinbeck” is a valuable piece of literary and travel journalism.

I caught Steinbeck and his publisher with their literary ethics down. I got praise from some of the smartest travel writers and journalists on the planet.

And all I get — still — from publishers is the same Catch 22s.

It’s no wonder the publishing industry is collapsing. It deserves to.

Worth more than the sales of my ebook “Dogging Steinbeck” are the nice, smart comments I’ve gotten from my fellow journalists and perceptive readers at — without having to bribe a single one.

The great travel writer Paul Theroux, who doesn’t dig it when famous travel writers lie about their trips,  hasn’t read the book. But he encouraged me to write it and has credited me for my findings of Steinbeck’s literary fraud.

“I compared his published letters with his travels and saw great discrepancies,” the author of “The Tao of Travel” told me in an email. “These facts have been public for years, but no one cared to mention them. … Steinbeck falsified his trip. I am delighted that you went deep into this.”

Curt Gentry, the author of a dozen books including “Helter Skelter: The True Story of the Manson Murders” (with Vincent Bugliosi), did read “Dogging Steinbeck.” He’s also a “character” in it — a mini-hero, actually.

Here’s what Curt wrote about my book in his Amazon blurb:

“I still believe John Steinbeck is one of America’s greatest writers and I still love ‘Travels With Charley,’ be it fact or fiction or, as Bill Steigerwald doggedly proved, both. While I disagree with a number of Steigerwald’s conclusions, I don’t dispute his facts. He greatly broadened my understanding of Steinbeck the man and the author, particularly during his last years. And, whether Steigerwald intended it or not, in tracking down the original draft of ‘Travels With Charley’ he made a significant contribution to Steinbeck’s legacy. “Dogging Steinbeck” is a good honest book.”

Not everyone will like my book, what I say about Steinbeck or his book, or what I say about America and what/who ails it.

But whether “Dogging Steinbeck” is a bust-seller or a best-seller, comments like Theroux’s and Gentry’s are priceless.

About three people I know have read my entire book “Dogging Steinbeck,” which is for sale on as an ebook for a lousy $6.99 but is still in process of becoming a print-on-demand book.

Message from Bill Steigerwald, my marketing director:

“Dogging Steinbeck” makes a fine (i.e., cheap) Christmas present for anyone who loves Steinbeck or hates Steinbeck; who loves “Travels With Charley” or hates it; who prefers American road books that aren’t written by New York or Europeans liberals; or who prefers truth and fact in nonfiction books rather than fibs and fiction.

Since I didn’t have an editor or copy editor to save my from my imperfect and mad self, my unpaid, invaluable readers have been invaluable. white_font_cover_copy_for_pg

They caught many little mistakes of fact, typos or dumb writing, which I have fixed thanks to Amazon’s Kindle Direct Publishing program that allows writers to easily add material or fix mistakes.

My friend Jim Dourgarian, aka Bookman, who’s a major West Coast book collector, a Steinbeck expert and an ex-newspaperman, saved me from my worst embarrassment.

I had at least 20 semicolons sprinkled throughout my book.

For someone who once told his one and only class of college students to never, ever, use a semicolon, as I did, it was shameful.

Of course, neither I nor my marketing director Bill Steigerwald will ever use another; again.




For half a century, we were told John Steinbeck’s beloved road book “Travels With Charley in Search of America” was a work of nonfiction. It wasn’t.

As former Post-Gazette staffer Bill Steigerwald proved on the road and in libraries during 2010, Steinbeck’s iconic bestseller was a literary fraud. It was not a true or honest account of the cross-country trip Steinbeck made in the fall of 1960. It was mostly fiction and lies.

“Dogging Steinbeck” is Steigerwald’s new ebook.

Part literary detective story, part American travel book, part history book, part book review, part critique of the mainstream media, part primer in drive-by journalism, it is the true story of his own 11,276-mile road trip across America and how he stumbled upon the truth about Steinbeck’s last major work, ruffled the PH.Ds of some top Steinbeck scholars and forced the publisher of “Charley” to tell readers the book was too fictionalized to be taken literally.

“Dogging Steinbeck” will soon be for sale on for $5.99 — only $1.04 more than what Steinbeck’s hardback sold for in 1962. Anyone who’s interested in John Steinbeck, the truth about “Travels With Charley” and how much America has changed in the last half century America should read it — and help Steigerwald recover the costs of his adventure.

Bill Steigerwald